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Understanding B2B Vs B2C Marketing

How To Organically Grow Your Linkedin Account

Linkedin is a worldwide business network that can be used to make connections with other  professionals, find new job opportunities and develop your knowledge on thousands of different career choices.  Organically growing your audience on LinkedIn can be a confusing task, especially when you have no idea of what will help boost..

5 Easy Marketing Methods You Have Never Leveraged Before

Time is precious, especially in the world of business. Everyone wants to put as little effort in as possible whilst receiving the best results, this is not an exception with marketing techniques. As the industry has developed it has become clear which methods are easy, quick to use and require minimum effort whilst benefiting the..

Are Your Passwords AKA Your Business Protected?

With the number of websites on the internet and the amount of time we spend surfing the web, we are sure you have a long list of online accounts. But, do you have different passwords for all of them? If not, you could be at risk. Do not worry, we understand keeping track of all the login details can be a nightmare, therefore this..

How to Prevent You Small Businesses From Failing

Many businesses will encounter problems along the way, but some problems are smaller than others allowing the company to resurface without issue. However, sometimes the problems are so detrimental that it causes the businesses to fail, therefore needing to close for good. With company survival rates being incredibly low for small..

How To Configure Gmail To Work With Outlook

Not everyone wants to use a local server or personal computer to store, manage and process data- introducing, cloud computing. This is the process of using a network of remote servers on the internet for efficient working. One of the most popular cloud-based email services is Gmail, but not everyone is ready to switch from their..

The 4 Ps Of Marketing That Need To Be Included In Your Strategy

The marketing strategy is made to outline where your business is in the industry, and how you will go about promoting your product/service. The strategy is not the specific details of how you will achieve your goals, but it is there to outline exactly what your goals are whilst remaining SMART (Specific, Measurable, Attainable,..

What Is The Best Content For Each Social Media Platform?

In 2020, 84% of people with access to the internet use social media. That equates to a staggering 3.8 billion people. Social media has become such a large entity that companies are able to deploy effective and cheap strategies to increase their brands awareness and lead generation potential. This ultimately helps their company..

How To Leave A Review On Facebook

We understand the importance of reviews on Facebook, therefore we have written this clear and easy to follow guide on how to leave a review on a FB page- keep reading to find out! 1. Go onto the page you want to review 2. Click ‘REVIEWS’ on the left hand side of the page’s timeline 3. Click the grey stars to choose your rating,..

Website Legal Requirements: 7 Essentials For Your Business Site

The owner of a business website has a legal obligation to keep up to date with the current UK legislation. Unfortunately, ignorance is not an excuse accepted by the UK governing bodies for not adhering to the rules. Any business that is seen to not be complying with the UK legislation can face fines and even criminal consequences..

10 Things To Consider When Creating A Website - PDF Download

If you are looking to create your own website but do not know where to start, we have created a downloadable eBook to help. Our “10 Things to Consider When Creating A Website” PDF helps you understand the first steps to designing your website. Designing your own website can at first be very daunting, often people are unsure about..

Understanding B2B Vs B2C Marketing

B2B (business-to-business) and B2C (business-to-consumer) are both marketing methods that are very important within the industry, however knowing and understanding the differences between the two, can be hard.  Both of these methods are used daily within different businesses and if you haven’t already, bringing this strategy into..