If you are not creating a content pillar page as part of your content strategy in 2020, you are at great risk of seeing no return for your efforts. Unfortunately, SEO has changed over the last 10 years. With the advancement in googles algorithm and ranking factors you can no long stuff a page with keywords and expect to outrank..
In recent years, the use of video marketing has grown in popularity. To be successful within video marketing you must understand how to create quality content, and this come from understanding how to write a video marketing script to clearly convey your marketing message. Due to the ease at which information is presented, the..
There are over 152 million blogs on the internet, yes that many! With there being so many blogs, the competition is high. So how do you make sure that your blog is the most successful on the internet? With you in mind we have created this post to help you understand how to write a powerful blog post to outrank your competitors...
No one would set out on a long road trip without a sense of the destination they were headed towards, when creating content it is no different. Creating a digital content strategy helps keep you on track. A content plan serves as a roadmap, guiding you through every step of your content creation journey. Ensuring you are staying..
In today's world content is everywhere, and we consume more of it every day. It is key to engage with your audience, driving website traffic, and helping buyers with purchase decisions. That is why, with you in mind, we have created a content promotion checklist to make sure you are maximising your contents potential. When it..
In order for a blog to thrive, it is important that there is a loyal audience reading your posts week in and week out. With over 2 million blogs being published daily, creating this audience is unfortunately a difficult challenge. With this being the case, we have created a list of 8 must do's you should do when you are building..
We understand the importance of reviews on Facebook, therefore we have written this clear and easy to follow guide on how to leave a review on a FB page- keep reading to find out! 1. Go onto the page you want to review 2. Click ‘REVIEWS’ on the left hand side of the page’s timeline 3. Click the grey stars to choose your rating,..
The first thing to acknowledge in this blog post is that using a hyphen or not is rarely going to be a massive deciding factor in a website's performance. If your content is good enough you should rank for that. Google is trying to create a level playing field for its users. What do the experts say? It has always been advised..
Ok, so there may be people out there in the web development sector wondering whether or not it would be easier to use the MySQL (SQL) workbench or phpMyAdmin (PMA) for the management of their database(s). This article is 100% opinionated and all falls down to personal preference and what you feel is more ergonomical. User..
Time is precious, especially in the world of business. Everyone wants to put as little effort in as possible whilst receiving the best results, this is not an exception when it comes to your Lead generation marketing strategy. As the marketing industry has developed it has become clear which methods are easy, quick to use and..
The buying process has changed, and marketers need to find new ways to reach buyers and get heard through the noise. Instead of finding customers with mass advertising and email blasts, marketers must now focus on being found and learn to build continuous relationships with buyers. What is lead generation? When it comes to..