Seeing a gap in the market a year ago, 07 Heaven began the journey of combining all our knowledge of the separate areas of marketing to be able to offer digital marketing. We are now qualified and proud to be both Hubspot and Google certified.
When we begun our business life the world was still operating outbound marketing. This means that companies were competing to get you to see their advertisement so that you would buy their products. Whether this is by Billboards, telesales, door-to-door salesman, yellow pages, newspapers, etc.
Then a change happened, and Google came along with its vast source of information. Instead of people turning to books for answers they were taking to Google for the answers. Clever businesses saw this trend to people seeking their information online, but some of the big names did not. These business are now a distant memory, showing us all that we need to move with the times.
Consumers now want to search for their own solutions and it is now about helping them make the correct decision. Inbound Marketing (Digital Marketing) is all about creating a presence and getting seen online, not with pushy sales tricks, but with fantastic helpful, insightful, educational and original content. Consumers search for what they want, then research and compare.
We have offered many elements of Digital Marketing over the years we have been assisting clients, but we feel now is the time to take the next step and really help our clients reach their full potential.
Hubspot is the world leader in Inbound Marketing software and training. They have been going for 10 years and have developed the most comprehensive software to assist with the Digital Marketing of your website.
If you would like to talk to us about turning your website into a marketing power house, then please get in contact with us.